We have been building a LinkedIn posting service. It runs on one conversation a month.
Once a month, we sit down with the client for thirty minutes. We talk about their business — what happened recently, what they have an opinion on, what their clients are asking. From that transcript, we produce a month of LinkedIn posts in their voice.
The setup includes a tone of voice session. The voice profile gets better every month. By month six, the posts sound like the client before they even review them.
Still figuring out the ceiling — how many clients before the conversations stop being genuinely curious. That is the part we are watching most carefully.